In the late 1990s lifestyle magazines begin to proliferate, promoting a new image of educated, elegant career women.
1995
Outlook has been published in Shanghai continuously since October 2002 by Modern Media Group. Guide to Life Hong Kong is a free monthly womens' lifestyle magazine in Hong Kong published by Kelly England Limited. The magazine is edited by Kelly England, a well known writer and columnist for the South China Morning Post. Ray Li is a fashion magazine published in Beijing with regional offices in Guangzhou and Shanghai, catering to affluent urban women in their twenties and thirties.
